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EUROPE BUILDS by BORRN
EUROPE BUILDS by BORRN

How Hellas Direct built a tech-driven insurer amidst a crisis

How can you build something disruptive and transformative amidst one of the biggest economic downturns in recent memory? And how can fixing potholes be a brilliant move for an insurance company?

This week, Alexis Pantazis, co-founder and co-CEO of Hellas Direct, joins us on EUROPE BUILDS to share how he and his team built a next-generation insurance company in Greece—during the height of the Eurozone crisis. A former Goldman Sachs executive, Alexis explains why Greece was the perfect “blind spot market” for disruption, how Hellas Direct scaled to multiple countries, and why authenticity, vulnerability, and persistence are core to their leadership model. 

We also talk about the power of timing, the myth of the solo visionary, and how to build lasting trust in a notoriously unsexy industry.

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What Europe’s next generation of founders is building right now

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