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We’re well into the summer, and the tourist season is in full swing in Greece. With more and more visitors looking to experience Greece every year, a discussion has kicked off about the future of tourism in Greece and the need for sustainability in the industry. Expert Daniel Levine, who contributed to this discussion at Kathimerini’s recent “Reimagine Tourism in Greece” conference, joins Thanos Davelis to look at the latest global trends in tourism and break down the challenges ahead for Greece as it looks to adapt and strengthen its brand as a top tourist destination. 

Daniel Levine one of the world’s best-known trends experts, and is the director of the Avant-Guide Institute, a New York-based trends consultancy where he is the leader of a huge team of trendspotters who track the latest ideas and experiences from around the globe. As a consultant, Daniel works with many of the top names in travel including American Express, UNWTO, South African Tourism, Wyndham Hotels & Resorts, Virtuoso Network and many more.

You can read the articles we discuss on our podcast here:

Are Greeks happy with tourism?

Tourism is in need of shifts

Restart seen in talks between Greece, Turkey

Greece’s new parliament sworn in following conservative party’s election victory