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The Greek Current
The Greek Current

The Greek "brand" in the US: What do American tourists think of Greece?

The past years have seen an exponential increase in the number of Americans who choose Greece for their vacation, and this trend is expected to continue in 2025. While Americans are arriving in Greece in droves, what do they really think about the country? That’s the focus of a recent poll that not only puts the spotlight on perceptions and impressions of Greece in the US, but also raises questions for Greece’s tourism sector about the country’s overall brand. Iliana Magra, a journalist with Kathimerini, joins Thanos Davelis to discuss this poll, the positive trends in US tourism to Greece, and the importance for Greece to further develop its brand abroad.

You can read the articles we discuss on our podcast here:

Αλλάζοντας το brand «Ελλάδα» στις ΗΠΑ

Cyprus is committed to expanding defense ties with the US, says its president

Turkey ousts 3 elected pro-Kurdish mayors from office and replaces them with state officials

Πηγή: http://www.hellenicleaders.com/

Περισσότερα επεισόδια

A "big beautiful" week for Hellenic issues on the Hill?

Over the last decade we’ve gotten used to Congress driving policy on the East Med, yet since President Trump’s inauguration in January, all eyes have been on the executive. Endy Zemenides, HALC’s executive Director, joins Thanos Davelis today to see how Congress - on the heels of passing Trump’s “Big Beautiful Bill” - is stepping back into the spotlight, introducing key bills on Greece and...